How Are UFC Gyms Going to Affect Your Martial Arts School?

Part of the UFC's plan for total world dominationup against quite a bit of PR when a UFC gym hits
includes opening up official UFC gyms all over theyour town as they are sure to be using fighters
world. These new super centers are beingand the Octagon Girls to promote openings and
designed to attract everybody, not just thosetours.
hoping to fight in the octagon. With the attractionThankfully there are only currently two open.
and brand awareness of the UFC these newBoth are in California, one in Concord and the
gyms could become serious competition for manyother in LA. From looking at their available job
martial arts schools across the world.openings it appears that the next UFC gyms to
To get an idea of what you are going to have tobe opening will be in Hawaii and Montreal. Though
compete with besides the UFC name (which isyou can be sure there are hundreds more in the
going to be hard enough) let's take a look at whatworks already.
they are all about:One thing is for sure, when they really start
- Approximately 40,000 sq ftbranching out you will be up against some serious
- Feature an octagon and octagon disciplinecompetition. However do not be discouraged,
trainingcompetition is often a good thing. In fact a UFC
- The Arm Bar and shop offering UFC gear andgym coming to your area will mean them
clothingspending thousands and thousands of dollars on
- Weight and cardio areaspromoting martial arts and building up demand and
- Group training areas and classesnot everyone will be able to go there or will want
- Kids clubs Unfortunately they are not onlyto. Re-think you marketing strategies and
offering an MMA Black Belt training system butpositioning now to be best prepared for a UFC
also Jiu Jitsu, Muay Thai, and TaeKwonDo martialgym opening near you so that when it comes
art classes even for kids which will make themyou can capitalize on the event.
even more competitive. No doubt you will also be